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30s Reaction to Litter on the BIG Screen

admin — Fri, 14 Aug 2009 12:29:15 +0000

The very exciting happenings for us, is that our 30s Reaction to Litter piece (for Birmingham City Council) is on at various cinemas around Birmingham for now three weeks!

It was going to be two weeks originally, but the Council were lucky enough to get an extra week on the house.

Ace. Just hope we get time to go and see our handywork.

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Reaction to Litter – Final version

admin — Fri, 14 Aug 2009 11:59:09 +0000

The full original Reaction to Litter project was created in 2007-2008, depicting scene of Birmingham’s streets reacting in a disgusted manner to the litter and fag-butts that are continuously dropped.

That version was distributed on DVDs, and shown in public places. It caused a fair stir within the Council, as we’d produced the kind of product that they never thought they could have achieved.

The full original piece is viewable below:

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PARD – Technology in Action

admin — Mon, 18 Feb 2008 13:23:49 +0000

Today, our team successfully delivered the finished product of DVDs to WMG, a company owed by the University of Warwick.

This was a job where, once again, @Warblefly Productions came to us at Brace with some rather nice looking footage (shot in DVCPro50 – for those who care) and asked us to edit together a promotional video.

Initially expected to be an 8 minute video, it quickly grew into a 20 minute corporate video, due to the volume of information and footage within! We spent a lot of time getting the edit just right, and during some of this period, the end client was enjoying the experience of sitting in our studio on sofas viewing the work as it was made on a large HD screen. After this, we then set about giving the film a bit of a Top Gear look through careful colour-correction and grading. The guys at Warblefly expressed how pleased they were with how much more depth and richness the finished footage had compared to the already fairly tastey original source video.

At the same time as the video was being edited, we were also working on the DVD menu and rough authoring in parallel.

Once everything was approved, we then pressed 2,000 copies of the DVD, with full-colour print, full colour case inlay and full colour 16 page booklet, and shipped them to the client just 7 working days after the master had been approved!

Needless to say, the client was extremely pleased with the quality of the finished product, and that it arrived 1 day before a big event they were going to attend.

Below is the complete video rather than just snippets, if you fancy a watch:

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